HighwaysUK_stand_01Government is challenging the highways sector to deliver long-term efficiency savings, a better quality service for road users, and an improved network that supports jobs and growth up and down the country.

Delivering this will not just require the development of new ideas and approaches to transport it will require the creation of new partnerships and alliances across UK industry.

ProMeme will be exhibiting at Highways UK where we present a unique opportunity for 1:1 discussions with the brains behind ProMeme, Dr. Kieran O’Mahony, flying in especially from the US. A cognitive neuroscientist, Kieran has pioneered the collaborative methodologies for engagement that deliver creative solutions to industry and education; the power behind ProMeme.A0_Board_01_RGB

It is also an opportunity to explore the issues around which to base the ProMeme Intelligent Mobility Challenge, which we’ll be launching with the Transport System Catapult in the New Year.